The Vietnam s Southern Revolution - 1906 Words

BOOK REVIEW ASSIGNMENT Hunt, David. Vietnam s Southern Revolution. Amherst: University of Massachusetts, 2008. Print. 1. whats the book about? Vietnam’s Southern Revolution by David Hunt encompasses the history of North Vietnamese peasants, their social and political history, and the story of their uprising against the foreign backed South Vietnam. The RAND corporation, a â€Å"think tank† organization that assists research, advocacy, and policy suggestion was utilized by the U.S. military in Vietnam to explore the emergence of the NLF (National Liberation Front) in Northern Vietnam. The NLF, also known as the Vietcong, was the main antagonistic guerilla military force which U.S. forces conducted battle most frequently with in dense jungle brush. While not the standardized Northern Vietnamese Army (NVA), the NLF were a ideological driven force which perfected hit-and-run raids against U.S. forces and were made infamous by their all-black battle garb. The common belief was that these peasants were impressionable and naive serfs who readily absorbed Communist and anti-democratic doctrine. After all, the peasants of My Tho, the region in which RAND conducted its operations, were living in relative squalor by modern standards and most had surprisingly little communication with the world beyond their insular and isolated communities. Hunt’s goal is to dispel this popular belief. To the surprise of the RAND corporation, the citizens of My Tho were often more worldly thanShow MoreRelatedThe Vietnam War1737 Words   |  7 PagesThe purpose of the Vietnam War, was to end the awful spread of communism. As Ho Chi Minh (North Vietnam’s communist president) fought to which spread North Vietnam’s political uses to Sou thern Vietnam. With this, the American Military Advisors sought to believe that a fall of Southern Vietnam to communist hands, would then lead to a total takeover of neighboring nations to fall under communism. The effect of the neighboring nations falling, was known as the â€Å"Domino Effect†. It all began when TheRead MoreThe United States Involvement During The Vietnam War1729 Words   |  7 Pagesinvolvement in Vietnam was the longest war the U.S. has ever took part in and was considered an extended military engagement due to the fact congress never formally declared war with Vietnam (FCNL). The Vietnam War began on November 1, 1955 and lasted for 20 years until April 30, 1975. The war was fought between the communist Northern Vietnamese and the anti-communist Southern Vietnamese after the country was temporarily divided by the Geneva Accords. Americas entering of the Vietnam War proved toRead MoreThe 1950s : A Decade Of Prosperity, Conformity, And Consensus1470 Words à ‚  |  6 PagesKylie Suitum Hist 406 Final Paper 12/11/15 Historians tend to portray the 1950’s as a decade of prosperity, conformity, and consensus, and the 1960’s as a decade of turbulence, protest, and disillusionment. Do you agree or disagree with this view? Show evidence to support your argument. With the overwhelming amount of Levittown houses, the obsession to obtain the perfect American â€Å"ideal family† as seen on TV and the unspoken agreement to fear any and all foreign ideas and values, the 1950s wereRead MoreFear of Communism Caused the Vietnam War Essay1622 Words   |  7 PagesThe Vietnam war has been referred to by many names, one of the longer ones was the cornerstone of the free world southeast Asia. It was called that by John F. Kennedy. He was talking about Vietnam being and essential country in a non-communist world. He believed that if Vietnam became a communist country, all of the surrounding countries would also become communists. This is the main reason America was involved in the Vietnam war. Another reason was that America wanted to spread their â€Å"politicalRead MoreEssay about 1968: A Year Of American Transformation1649 Words   |  7 PagesCertainly the most turbulent twelve months of the post-WWII period and arguably one of the most di sturbing episodes the country has endured since the Civil War, 1968 offers the world a glimpse into the tumultuous workings of a revolution. Although the entire epoch of the 1960s remains significant in US history, 1968 stands alone as the pivotal year of the decade; it was the moment when all of the nations urges toward violence, sublimity, diversity, and disorder peaked to produce a transformationRead MoreVietnam Before And After Doi Moi Policy1619 Words   |  7 PagesPaper Vietnam before and after Doi Moi policy. Imagine, there decades ago, what was Vietnam? One of the most aggressive economy in the world? No. It was one of the poorest and the most under-developed country. What miracle happened to change the face of the country? In such a situation, the Government did what needed to be done: making a revolution. An innovation named Doi Moi (renovation) was introduced in 1986. Since Doi Moi, we have witnessed a wide variety of changes in Vietnam. During theRead MoreThe Khmer Rouge s Rise Into Power1308 Words   |  6 Pagesimmediately set about to defeat the communists. After the US forces left South Vietnam in 1973, South Vietnam and the Cambodians had to fight the communists alone. In 1975 without the support of the United States the Khmer Rouge took over Cambodia which would be called Democratic Republic of Kampuchea or Kampuchea. Over 156,000 people died in the civil war, half of them being civilians. On the 25th of December 1978, Vietnam launched a full-scale invasion of Kampuchea and su bsequently occupied the countryRead MoreEssay on Wars and The Birht of Republic, Different Topics1408 Words   |  6 PagesIndochina War took place in the Asian region of Indochina, containing the nations of Vietnam, Cambodia, and Laos.   French, the long time colonial ruler of Indochina was being fought by these nations.   The French started their colonial rule over Indochina in 1859, and had control by 1885.   During World War II, Vietnam resisted French rule, and as the World War came to an end, Japan defeated the French taking control of Vietnam.   Again during 1945, the Vietnamese fought against Japanese rule and were victoriousRead MoreThe American Reaction to Involvement in Vietnam Essay862 Words   |  4 Pagesto Involvement in Vietnam In the early 60s, most Americans were very ignorant about Vietnam. They just saw it as a little concern. They were an extremely confident nation who had never lost a war to date, and whose resources were limitless. So they naturally assumed that all their weapons and firepower would ensure victory in a couple of months. Patriotism was very strong in America at that time. Many people remembered the McCarthy trials of the 1950s, so people wereRead MoreThe War Of Vietnam And The Vietnam War1525 Words   |  7 Pages The war in Vietnam is The United States and other capitalist bloc countries supported South Vietnam (Republic of Vietnam) against the support by the Soviet Union and other socialist bloc countries of North Vietnam (Democratic Republic of Vietnam) and the Vietcong of war. Which occurred during the Cold War of Vietnam (main battlefield), Laos, and Cambodia. This is the biggest and longtime war in American history during the 1960s (Best 2008). It is also the most significant war after World War II

The Yellow Wallpaper - 913 Words

â€Å"The Yellow Wallpaper† For quite a long time before the past century, the female gender had been a race characterized by limited opportunity and the widespread belief of inferiority to the male gender. It was not until the women’s rights movement took off in the 1920’s that women began to enjoy having the same opportunities as men and playing an active role in society. Before that time, women were perceived as being inferior to their male counterparts and received less respect than men. This resulted in devastating effects on the female psyche, including debasement of character and even catastrophic mental illness. Countless tails of woe written by the women of that terribly oppressed time period convey the isolation, humiliation, and†¦show more content†¦The protagonist’s mental decline serves to illustrate the results of the aforementioned inferior treatment of women by their male counterparts. As one critic argues, â€Å"‘The Yellow Wallpaper’ [is] a story of female confinement and escape.† (Korb) The aspect of confinement is illustrated in the protagonist’s husband preventing her from expressing herself in a healthy fashion. The escape occurs when the protagonist looses her sanity and is reduced to a psychotic wreck as a result of her husband’s treatment. In the 19th century, the female gender faced limited opportunity and the widespread belief of inferiority to the male gender. Women were viewed as being frail, weak, and in constant need of a man to help her do even the most basic tasks. This resulted in devastating effects on the female psyche, including debasement of character and even catastrophic mental illness. Literature written by the women of the aforementioned time period conveys the isolation, humiliation, and agony experienced by the females of that time. The short story, â€Å"The Yellow Wallpaper†, by Charlotte Perkins Gilman, serves as an excellent example of such a piece of literature. Charlotte Perkins Gilman’s short story â€Å"The Yellow Wallpaper† illustrates subordinate standing of the female role in the 19th century and how such social conditions can have a devastating effects impact on the human mind. (Wilson) Works CitedShow MoreRelatedThe Yellow Wallpaper829 Words   |  4 Pages The Yellow Wallpaper Charlotte Perkins Gilmans The Yellow Wallpaper first appeared in 1892 and became a notary piece of literature for it s historical and influential context. Gilmans The Yellow Wallpaper was a first hand account of the oppression faced toward females and the mentally ill,whom were both shunned in society in the late 1890s. It is the story of an unnamed woman confined by her doctor-husband to an attic nursery with barred windows and a bolted down bed. Forbidden to writeRead More The yellow wallpaper619 Words   |  3 Pages nbsp;nbsp;nbsp;nbsp;nbsp;The plot of â€Å"The Yellow Wallpaper† comes from a moderation of Charlotte Perkins Gilman’s personal experience. In 1887, just two years after the birth of her first child, Dr. Silas Weir Mitchell diagnosed Gilman with neurasthenia, an emotional disorder characterized by fatigue and depression. Mitchell decided that the best prescription would be a â€Å"rest cure†. Mitchell encouraged Gilman to â€Å"Live a domestic l ife as far as possible,† to â€Å"have two hours’ intellectual lifeRead MoreYellow Wallpaper1095 Words   |  5 Pagesand treatments played in reinforcing the prevailing, male-dominant gender roles through the subversion, manipulation and degrading of female experience through the use of medical treatments and power structures. Charlotte Perkins Gilman’s â€Å" The Yellow Wallpaper† is a perfect example of these themes. In writing this story, Charlotte Perkins Gilman drew upon her own personal experiences with hysteria. The adoption of the sick-role was a product of-and a reaction against gender norms and all of the pressuresRead MoreYellow Wallpaper1673 Words   |  7 PagesSvetlana Kryzhanovskaya Prof. Grajeda ENC 3014-MidTerm Paper March 12, 2012 Structuralism amp; Feminist Theory ‘The Yellow Wallpaper’ written by Charlotte Gilman can be affectively analyzed from two schools of thought structuralism and feminist theory. Though structuralists’ deny the work of literature any connection to its author (it must be what it is, no underlying meaning) feminist theory must first and foremost be understood in its historical framework. By the turn of the century,Read MoreThe Yellow Wallpaper3202 Words   |  13 PagesEnglish 1302 22 November 2011 Main Character’s Outsider Theme In Charlotte Perkins Gilman’s â€Å"The Yellow Wallpaper†, the narrator, Jane, is struggling to deal with her depression that she is suffering in a confined room that her husband, John put her in. John believes that this will cure Jane and make her better from her depression. Instead, Jane is slowly losing herself within the yellow wallpaper in the room causing her to become insane. Jane is not able to express her feelings with her husbandRead MoreThe Yellow Wallpaper1362 Words   |  6 Pages â€Å"The Yellow Wallpaper† Charlotte Perkins Gilman â€Å"The Yellow Wallpaper† written by Charlotte Perkins Gilman is gothic psychological short story written in journal-style with first-person narrative. Other elements used in the story are symbols, irony, foreshadowing, and imagery. â€Å"The Yellow Wallpaper is about a woman who suffers from postpartum depression. Her husband, a physician, puts her on â€Å"rest cure of quiet and solitude.† (Wilson 278). This cure consisted of the narrator being confinedRead More The Yellow Wallpaper1466 Words   |  6 Pagesfeminist socialist and a realist novelist capture moments that make their readers rethink life and the world surrounding. Gilman’s â€Å"The Yellow Wallpaper† was first published in 1892, about a white middle-class woman who was confined to an upstairs room by her husband and doctor, the room’s wallpaper imprisons her and as well as liberates herself when she tears the wallpaper off at the end of the story. On the other hand, Craneâ₠¬â„¢s 1893 Maggie: A Girl of the Streets is the realist account of a New York girlRead MoreThe Yellow Wallpaper961 Words   |  4 Pages The Yellow Paper is a symbolic story written by Charlotte Perkins Gilman. It is a disheartening tale of a woman struggling to free herself from postpartum depression. This story gives an account of an emotionally and intellectual deteriorated woman who is a wife and a mother who is struggling to break free from her metal prison and find peace. The post-partum depression forced her to look for a neurologist doctor who gives a rest cure. She was supposed to have a strict bed rest. The woman livedRead MoreThe Yellow Wallpaper1844 Words   |  8 PagesSarah Kreeger EngWr 301 Professor Bradford 21 July 2013 Short Story Analysis The Yellow Wallpaper: The Power of Society’s Views On the Care of Mental Patients â€Å"The Yellow Wallpaper† by Charlotte Perkins Gilman takes the form of journal entries of a woman undergoing treatment for postpartum depression. Her form of treatment is the â€Å"resting cure,† in which a person is isolated and put on bed rest. Her only social interaction is with her sister-in-law Jennie and her husband, John, who is alsoRead Moreyellow wallpaper1165 Words   |  5 PagesIn the short story â€Å"The Yellow Wallpaper†, Charlotte Perkins Gilman, talks about a woman who is newly married and is a mother who is in depression. â€Å"The Yellow Wall-Paper† is written as the secret journal of a woman who, failing to relish the joys of marriage and motherhood, is sentenced to a country rest cure. Though she longs to write, her husband - doctor forbid it. The narrator feels trapped by both her husband and surroundings. The woman she sees behind the wallpaper is a symbol of herself and

Intersectionality - 715 Words

Intersectionality of Gender Inequality Name: Institution: Intersectionality of Gender Inequality For many decades, women have experienced all forms of oppression and constant violence that threatened their existence in the male-dominated society. Various forms of discrimination and oppression have been directed to women for decades. Violence directed at women such as rape and battery were seen and treated as isolated scenarios. However, as the need to foster gender equality took pace, such oppressive actions are now perceived as elements of a wider system of dominance in the society that that needs to be addressed as a whole rather than in singularity†¦show more content†¦I had a firsthand experience with the intricacies surrounding the issue of gender inequality in the workplace in Asia. I had a placement in one corporation in Hong Kong, and there was no female employee in the senior management. Although there exist legal apparatus to accord female employees equal opportunities at the workplace, many corporate risk legal suits fo r denying female employees their fair share of the job opportunities in the fear of losing their market. Social constructs and religious doctrines are so entrenched in Asian societies to the extent that accompany with many female senior employees can lose their market. Therefore, tackling the issue of gender inequality in the workplace should entail the analysis of all oppressive institutions in that society rather than tackling the problem of the inequality in isolation (Crenshaw et al., 2013). Reference Crenshaw et al (2013). Toward a Field of Intersectionality Studies: Theory, Applications, and Praxis. Chicago: The University of ChicagoShow MoreRelatedTheories of Intersectionality and Oppression1238 Words   |  5 Pagesthat all oppressions are inherently linked underlies the theory of intersectionality that implies interactions of multiple systems of oppression, discrimination, and exclusion. Although we have been exposed to an extraordinarily wide variety of literature throughout the semester, with various standpoints, from very different regions of the world– the one unique concept in which they share is this underlying theme of intersectionality. In their own way, each author points out that we must recognizeRead MoreIntersectionality : A Primer By Christine Emba1756 Words   |  8 PagesGWS 10 Midterm #1 Part 1: Intersectionality 1) The term intersectionality is a concept that is new to me, but gives me a deeper understanding of how people are strongly affected not only by one form of discrimination, but by multiple forms simultaneously. The reading Intersectionality: A primer by Christine Emba defines intersectionality as a term used to describe and recognize how race, class, and gender are separate categories that can overlap and intersect (Emba, 2015). Many times these categoriesRead MoreIntersectionality Essay727 Words   |  3 PagesI will try to explain intersectionality. First of all you need to know what intersectionality is. Intersectionality is a theoretical framework which explains violence or discrimination against humans. Now I will give you an example and then try to connect it to intersectionality. I will use an example of spider web to explain this theory. This example will give you some idea about intersectionality. Think about a spider web. A Point in the centre and all threads connected t o each other. If we removeRead MoreIntersectionality Essay853 Words   |  4 PagesBerlyn Valdez WGS 150 October 16, 2017 Midterm Essay Intersectionality The term intersectionality is a very complex word with room for an open range for multiple definitions. Intersectionality is used to understand numerous types of oppressions and discriminations against people. Although, intersectionality wasnt used as a term until the 1980’s by Kimberle Crenshaw, an american civil rights activist and feminist, as a label for the types of oppressions women of color experienced. This is crucialRead MoreFeminism And The Feminist Movement1006 Words   |  5 Pagesfeminism began emerging. It was not until Kimberlà © Crenshaw introduced the term â€Å"intersectionality† in 1989 that feminism started to look at oppressed group’s needs (Nash, 2008, 2). Intersectionality is a way of thinking that acknowledges that when a person has identities that belong to more than one oppressed group, it impacts their quality of life more negatively. In this paper, I will argue that intersectionality is important in the discussion of feminist theor ies and activism because it ensuresRead MoreTheu.s. Bernard s Lecture Notes, And Class Discussions952 Words   |  4 PagesThis week readings, lecture notes, and class discussions, reminded me of my experience with intersectionality in United States. Arriving in American in 1979, my first encounter of intersectionality was in my junior high school, where my race, gender, and culture had a negative role to play in my life. First, on preparing to emigrate to American with my family, my older sisters and I had our hair platted in cornrows with colorful beads, not knowing the negative impact it might evoke upon arrivingRead MoreFeminism, By Simone Beauvoir Essay1734 Words   |  7 Pagesas inferior. Thus, the reason why a woman is defined as the other is because man has set himself against her for he does not want to be equal to a woman. Question two Kimberle Crenshaw used intersectionality theory to show how gender and race discrimination was experienced by black women. Intersectionality is a theory that studies overlapping discrimination. In her study, the author noted that black women faced gender and race-based discrimination, especially in the work place. If black women hadRead MoreUnspeakable Conversations By Harriet Mcbryde Johnson1184 Words   |  5 Pagessocially permitted against them because they are the deviants of society (Young 53). In our society, the stigma of disability has been socially constructed and disabled people have long been discriminated (Wendell 101). In Vivian May’s essay on Intersectionality, one critical practice is that it can â€Å"challenge false universal and highlighting omissions built into the social order and intellectual practices† and Johnson follows this practice in â€Å"Unspeakable Conversations† (May 81). Harriet McBryde JohnsonRead MoreFeminist Theory Of Feminism 1245 Words   |  5 Pages and economic rights. There were many feminist that fought hard. Mary Wollenstonecraft, considerably protested against the stereotyping of women in domestic roles. In Britain, the suffragettes campaigned for the right to vote ( Feminism and Intersectionality, 2017). According to Krolokke and Scott, the second wave of feminism began in 1960 and lasted through the late 1980’s. This period was concurrent with the anti-war and civil rights movements. Still persistent issues that existed from the firstRead MoreThe Intersection Of Race And Sex1329 Words   |  6 PagesIntersectionality is defined by social categories, such as race and gender that have interconnected to apply to individuals and groups, causing an overlap, which has consequently created a system of discrimination and disadvantages (English Oxford Living Dictionary, 2016). Kimberle Crenshaw coined the term in her article ‘Demarginalizing the Intersection of Race and Sex: A Black Feminist Critique of Antidiscrimination Doctrine, Feminist Theory and Anti-racist Politics’ (1889) whereby her main focus

Usability Test Report

Question: Describe the aims, method,results and evaluation discussion of HSBC? Answer: 1. Aims The main aim of this report is to define the re-prototype mobile app for HSBC bank. In the mobile app of HSBC bank, developer included various functionalities according to the user demand such as money transfer, managing account, information of account etc. This report aims to describe the re-prototype of mobile apps of HSBC bank where developers create a new drop down button in their app for the user. Through this button, user of HSBC bank is able to access their previous recipients. Apart from that, this button allows user to review about their account at least one year with more control in design. However, user interface after re-prototype of the mobile app of HSBC bank reduce burden in order to use other tools where user find all relevant information about the bank. Moreover, this report aims in making a comparison with the major competitors after re-designed the mobile app for HSBC bank in terms of ensuring that re-prototype version of mobile app for HSBC bank will provide greater advantage to the HSBC bank rather than their competitors such as Barclays, Citigroup Inc, The Royal Bank of Scotland, etc. 2. Method 2.1 Experimental Design In this report, researcher identifies problems of existing mobile banking app for HSBC. After identifying the problems of mobile banking app of HSBC bank, this report describes the relevant solutions that help in providing better user experience to the customer. In order to design this report and make the possibility of designing report, collected data and record that information. In order to improve mobile banking app for HSBC bank, identify the problems based on collected information along with the comparison of other banking app. In this report, describe the obvious advantage of re-prototype mobile app for HSBC that is practical base. Analyst of this report introduces confounding variables regarding re-prototype of mobile app for HSBC bank instead of describing artificially (Crowther and Lancaster, 2012). In order to support the feasibility of this study, analyst carried out the test result that mentioned in the Appendix part. This is the key advantage of this report because analy st provides the good understanding of the user of HSBC banking app that taken into the test (Hair and Money, 2011). User also provides right information because they were interviewed without going long distance. This procedure prevents the bias information in this report. 2.2 Participants The main participants of this research were users or customers of banking sector in United Kingdom. Majority of participants that joined in the interview program were 18 to 24 years age. Most of the participants are working part time job and they uses bank services daily for various purpose such as buying things, recharge in their mobile phone, view status of their account, bill payment after buying products, etc (Dul and Hak, 2012). Apart from that, those participants mostly use mobile banking and internet banking for daily uses and main feature that important for the participants were management of payments. 2.3 Tasks In order to test the mobile app for HSBC bank and re-prototype of it, following three tasks are chosen by the researcher such as Balance Checking (Answer: Successfully checks current account status) Transaction management (Answer: Identify properly about the transaction value based on search criteria) Management of payments (Answer: Successfully make payment for buying cloths) 2.4 Metrics In order test the mobile app and rebuilding this mobile app for HSBC 10 types of matrices use in this report such as completion rate, problems of usability, task time, errors, expectation, task level satisfaction, conversation and single usability matrices (SUM). 2.5 Materials In order to test the usability of mobile app of HSBC, different types of material used such as excel sheet of participants information, questionnaires, Inc browser, mobile phone, video calling technology, text messaging, etc. 2.6 Procedure Following are the processes of usability testing of mobile app for HSBC bank No. Procedure Details 1 In order to keep the details information that gathered from participants, researcher provides a unique ID for each participant that takes part into the test for mobile banking app for HSBC (Hesse-Biber, 2010). 2 In terms of maintaining security of information that provide by participants and keeping it safe, all participants are asked for signing in a consent form in order to know that their personal information will be used (Lancaster, 2010). 3 Phone was provided that includes with the mobile app for HSBC to participant (Leavy and Hesse-Biber, 2010). 4 In order to test the usability of mobile app for HSBC bank, face-to-face interview was taken in terms of close observations (Lodico and Spaulding, 2010). 5 For completing the test, observer will be tracking the taken time (Saunders et al. 2009). 6 At the end of test, each participants provides there review about the mobile app of HSBC bank along with pros and cons (Magilvy and Thomas, 2009). 7 After complete the test each participants will be faced a post questionnaires by the interview observer regarding usability test of mobile app for HSBC bank (Riege, 2008). 3. Results 3.1 Summary for Overall Findings According to participant 1 named Harold, he was already participated in other usability test service earlier. He belongs from 18 to 24 years age and work part time basis in different companies such as ASDA, TESCO, ALDI, Toyota, T-Mobile, etc. The participant uses bank services that used by them daily basis for bill payment of buying products. The selected participant is the account holder of different branch such as NatWest, Santander, Halifax, HSBC, Lloyds, Barclays, The royal bank, Citigroup etc. Most of the participants use management payment features of mobile banking app. Gathered information displays that majority of participant uses internet banking and mobile banking method daily. According to the Boris, it has been identified that the participant belong 18 to 24 years age and work part time basis in a company. He uses banking service weekly. The user is the account holder of a bank that belongs to his region north Europe. He used the internet banking, telephone banking and mobile banking methods of banking (Cooper and Schindler, 2010). The important features that used by the participant is manage transactions, manage payments, change pin, request duplicable statements. According to the participant 3 named Rachel, he belongs 35 to 45 years age and self employed. He uses bank service weekly and he is the account holder of the bank service of Santander and Halifax bank. In terms of transaction, he used method of internet banking and mobile banking (Brody et al. 2009). Important features that used by the participant are manage transactions, management payments, change pin. From the viewpoint of user 4 named Abdul, he is working part time basis and belongs 18 to 24 years age. He uses banking service daily for various purposes such as payment of buying products, account status checking, recharge in phone, etc. He is the customer of Santander, HSBC, Lloyds, NatWest and Halifax bank. Method of banking that used by the participant is internet banking and telephone banking (Decaro et al. 2009). He used two features such as manage transactions and manage payment. 3.2 Performance Data Q1. Have you participate earlier for usability test? Options Total Respondents Response No. Response Rate (%) Yes 4 4 100% No 4 0 0% Q2. What is your age? Options Total Respondents Response No. Response Rate (%) 18 24 years 4 3 75% 25 34 years 4 0 0% 35 45 years 4 1 25% 46 55 years 4 0 0% Over 5 years 4 0 0% Q3. What is your employment status? Options Total Respondents Response No. Response Rate (%) Full time 4 0 0% Part time 4 3 75% Self Employed 4 1 25% Unemployed 4 0 0% Retired 4 0 0% Q4. How often you used banking service? Options Total Respondents Response No. Response Rate (%) Daily 4 2 50% Weekly 4 2 50% Monthly 4 0 0% Yearly 4 0 0% Never 4 0 0% Q5. Which bank service you used? Options Total Respondents Response No. Response Rate (%) Santander 4 3 75% HSBC 4 2 50% Lloyds 4 1 25% NatWest 4 1 25% Halifax 4 2 50% Other (Please Specify) 4 1 25% Q6. What type of method of bank service do you like to use? Options Total Respondents Response No. Response Rate (%) Internet Banking 4 4 100% Mobile Banking 4 3 75% Telephone Banking 4 2 50% In-branch Banking 4 0 0% Other (Please Specify) 4 0 0% Q7. Which features of bank service importance to you? Options Total Respondents Response No. Response Rate (%) Manage Transactions 4 3 75% Manage Payments 4 4 100% Change Pin 4 2 50% Request Duplicable Statements 4 2 50% Other (Please Specify) 4 0 0% 3.3 Usability Issues Balance Checking When analyst provided mobile phone including mobile banking application to participant, majority of respondent insert wrong bank account number into the account number input bar of the mobile application. Therefore, it shows that wrong bank account number has been given. However, the respondents that provide right account number and click on the details button, they get information about their transaction but date of the transaction does not meet with the criteria of users. Following table shows the details of test 1 Options No. of Respondents Total Respondents Response Rate (%) Selection of Wrong Bank Account number 2 4 50% Click of Details button 1 4 25% Date of Transaction Incorrect 1 4 25% Managing Transactions When researcher test about the managing transaction over selected respondent, it was identified that majority of respondent provide wrong input into the mobile application. Apart from that, there are one respondent out of four unable to identify the button where he click after putting the account number into the mobile app. Here is the table of usability test 2 that shows the error over respondents during usability testing of mobile banking app for HSBC bank Options No. of Respondents Total Respondents Response Rate (%) Selection of Wrong Bank Account number 3 4 75% Click of Details button 1 4 25% Managing Payments When the researcher test the usability of mobile banking app for HSBC bank, identify the several errors such as selection of wrong icon. For instance, majority of respondent press move money icon instead of transfer icon when they want to transfer the money to other account or other (Jin et al. 2009). Apart from that, there were majority of respondents who press transfer money icon when he or she intense to transfer money to other account. Moreover, respondent select wrong bank account number from which they want to transfer to other account. As a result, payment was unsuccessful for the respondents. Furthermore, some of the respondents input wrong standing order details into the mobile app that does not match with the exact standing order details. Options No. of Respondents Total Respondents Response Rate (%) Select wrong bank account number 0 4 0% Selection of wrong icon 2 4 50% Selection of wrong bank account from which transfer the money into other accounts 1 4 25% Input Wrong standing Order details 1 4 25% 3.4 Redesign Recommendations Recommendations 1: In order to mitigate the problem of balance checking, developer of mobile banking app has to design two different search box with separated purpose along with large search button where the term search written instead of icons. Apart from that, search box need to be design for horizontal basis. First search box has to be interlinked with the second box. Second box has to be connected with the database of banking sector. Therefore, it helps the user in putting right account number for check the balance because after putting the account number user identify the bank owner of that particular account. Thus, bank is able to draw the attention of their customer and will be able to provide better service in terms of balance checking. Recommendation 2: In order to manage the transaction via mobile app, HSBC has to design their app that directly link with the banking database. It will helps in drawing attention of the user when they enter wrong account number Apart from that, details button need to attached bellow of the search box. It helps in putting account number correctly without no hesitation because majority of mobile users uses touch screen phone in these days. Recommendation 3: In terms of managing payments, HSBC or the mobile app developer of HSBC has to design with more user interface. For example, developer has to use word in button instead of icon. For example, replace word instead of icon for move money button. Need to include save bank details after putting information one time. It will help to feel free to user for putting bank details repeatedly. When the user make payment via mobile app, need to add only one box where they put pin number and after click in transfer of move money butting the payment will be successful. 4. Evaluation Discussion This report produces the discussion of re-prototype of mobile app for HSBC bank. The existed mobile app has several problems and in order to identify the problems of mobile app of HSBC bank, researcher selects three different task including balance checking, managing transaction and managing payments. In order to test the usability of existing mobile app of HSBC bank, researcher uses 8 types of matrices such as survey length, survey time, acquisition, screening, etc (Kamath, 2009). In order to test the mobile app usability, researcher selected four respondents named Harold, Boris, Rachel and Abdul. For collecting the information from respondents, researcher uses various materials such as Inc browser, questionnaires, email, text messaging, video calling, participant information sheet (refer to appendix), etc. Apart from that, common industry format for usability test had been maintain by the researcher in this report. Proper procedures had also been maintained such as signing in a consent paper for use of personal data into research paper, provide unique id to the respondents in terms of keeping the record separately, provide mobile phone including mobile banking app, etc (Park and Rim, 2012). In order to take place the testing method in a proper way, researcher observes the respondents and their operation with close watching. Total seven questions were asked to the four respondents according to the taken task and collect their review for report designing purpose (Qu, 2012). After the interview, it has been identified that majority of the respondents belong 18 to 324 years age and work part time job in different companies. Apart from that, most of the respondents use banking service daily (Tang et al. 2008). Only one respondents uses banking service weekly. Majority of selected respondents use mobile banking and internet banking method for transaction as well as payment (Zhang et al. 2012). Some of them use mobile banking and internet banking service for change the pin. From the three-selected task, it was identified that icons is the big problems. User presses wrong icons during managing payment. Majority of user type wrong account number from which they want to transfer their money into other account (Zhang et al. 2009). 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